F*ck goals, new years resolutions and all the other bullshit, the Seinfeld method really works!

by Adam Bean on January 26, 2014

Ok stop for a minute and just breath. Beanies Small Business Marketing Ideas

Done? Good

That is that is the first time you have been able to (stop and breathe) do that this year isn’t it? Go on be honest. Xmas and New Years are just a distant memory now aren’t they?

We are THREE WEEKS into the new year already and how are you going with those New Years resolutions you made? If you are like most people you have forgotten them already.

Now good old Uncle Albert Einstein had a saying and it goes just like this.

 “The definition of insanity is doing the same thing over and over and expecting a different result”

Think back to this time last year. Are you doing the exact same things again? Guess what? Yep you got it, the exact same shit that happened to you last year is going to happen to you again this year.

As Yogi Berra so eloquently described it

 “It’s deja vu all over again”

Now maybe you are more than happy with your results from last year, and if that is the case kudos to you there is no need to read any further. But if you happen to fall into the category of wanting bigger and better results, keep reading because I have a super simple method that I want to share with you that has dramatically changed my results already this year.

You may have heard the saying, “Bite off more than you can chew and then chew like hell”

I am going to do you one of the biggest favour’s I can ever do for you right now. Whenever you hear that saying completely ignore it. It is a recipe for disaster. It leads to frustration burnout and painfully slow progress, that is if you do actually make any progress at all.

 This is far more effective.

Bite off small chunks, chew them up and spit them out quickly, then move on to the next one. Ray Lewis summed it up perfectly with this quote:

 “Greatness is a lot of small things done well stacked up on each other”

So with that in mind, let’s get you started. This is how you track yourself and ensure that you actually follow through on what you need to get done. I call it the Seinfeld method, because I actually learnt it (inadvertently via Ed Dale) from Jerry Seinfeld.

Jerry has a goal which is to write one new joke (remember Ray Lewis quote about greatness) every day. The way he tracks it is super simple, but extremely powerful.

He gets a calendar and draws a cross through each day that he achieves his goal of writing a new joke. His next aim is to never break the chain, which is the run of crosses.

Now here is a quick tip about the calendar. Hang it somewhere where you can’t help but see it every day.

What this does is give you an in your face visual of how of well you are sticking to your plan/goal or whatever else you want to call it. There are a couple of key tricks that really amp this up, well they have done for me anyway.

  •  Keep it short, (your daily task) aim for ½ hour per day. The habit is more important than the actual task
  • Keep it specific (like one joke per day)
  • Keep it simple
  • Keep it results focused

Want to take it up another notch? Try this:

Post it (a picture of your calendar) where others can track your progress. I post mine daily on my Facebook business page, So that all and sundry can see when I meet the grade or have a slip up.

Peer pressure does amazing things for helping you achieve results. So if you are sick to the back teeth of falling short of the mark, and you really want to apply some pressure to yourself, you are more than welcome to come across to my Facebook page and post your (calendar) on there.

At the top of this post I talked about the results I have achieved via this method so far this year. In the next post I am going to go in detail regarding the exact steps (that you can copy) to achieve those results.

So head across to my Facebook page now, post your calendar photo, and we will speak soon.

Cheers Beanie

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